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    Soft Chews

    Our brand-new line of vet-formulated soft chews is here! Tasty, easy to give, and crafted with purpose - each chew is powered by science and made with love for your dog.

1 in 5 dogs experiences joint issues in their lifetime.

Prevention is key with Fera's hip and joint support for dogs.

Let's face it, every joint support pet supplement contains the widely known glucosamine, msm & chondroitin. While the common trio is expected, Fera goes beyond the ordinary and incorporates Eastern and Holistic ingredients like Organic Turmeric and Green Lipped Mussel.

This proprietary blend boasts the highest amounts of active ingredients per soft chew to benefit dogs of all sizes.

Features 90 delicious chicken bone broth flavored soft chews.

Soothe skin, strengthen immunity, and help your dog thrive—naturally.

Allergies and environmental stressors can take a toll on your dog's skin and immune health. Our Allergy + Immune Soft Chews are crafted with powerful mushrooms, plant extracts, and a targeted postbiotic blend to support a healthy immune response and promote resilient skin from the inside out.

Daily support for seasonal allergies, skin sensitivity, and overall immune function—so your dog can feel their best, every day.

Promote relaxation and support emotional balance—naturally.

Whether it's thunderstorms, travel, separation, or everyday stress, your dog deserves to feel calm and secure. Our Calming Soft Chews are specially formulated with a powerful blend of natural botanicals, amino acids, and a calming postbiotic blend to help your pet relax without feeling drowsy or sedated.

Designed for daily use or as needed, these tasty chews offer a gentle, holistic approach to emotional wellness—because a calm dog is a happy dog.

Complete daily wellness to support every wag, run, and cuddle.

Help your dog live a vibrant, healthy life with our Multivitamin Soft Chews. Thoughtfully crafted with essential vitamins, minerals, omegas, probiotics, and joint support nutrients, these chews provide everything your dog needs for whole-body wellness—all in one tasty bite.

Perfect for daily use to help fill nutritional gaps, promote vitality, and support your dog’s health from nose to tail.

Support healthy digestion, a balanced gut, and overall wellness—naturally.

A healthy gut is the foundation of a healthy life. Our Probiotic Soft Chews are expertly crafted to support your dog's digestive health, promote a thriving microbiome, and strengthen overall wellbeing with every bite.

Formulated with pre-, pro- and postbiotics, these chews are perfect for daily digestive maintenance or extra support during times of stress, travel, or dietary changes.

Eastern & Western

Sustainable

Transparent

Vet Created

3rd Party Tested

Eastern & Western

Sustainable

Transparent

Vet Created

3rd Party Tested

Eastern & Western

Sustainable

Transparent

Vet Created

3rd Party Tested

Eastern & Western

Sustainable

Transparent

Vet Created

3rd Party Tested

Furry Testimonials

 

My two dogs love the Fera Hip and Joint Supplements! I love that they are made with ingredients that are proven to help keep my dogs active and healthy, and they love that they taste like treats!

- Erin

Otis is approaching 9 and I have seen him slow down, but without any noticeable discomfort or pain. I started him on the Hip and Joint chews when he was much younger and he’s still able to jump and move quickly and play with his younger sister (who is also enjoying the chews) without issues.

- Marcia

Vet The Label

Learn how to Vet The Label when looking for a Hip & Joint Supplement for your dog!

1. Type of Glucosamine - There are two types. Choose a supplement with Glucosamine Sulfate for better absorption and joint support.

2. Eastern and Western Ingredients - Look for a mix of ingredients such as Chondroitin, MSM and Green-Lipped Mussel.

3. Milligrams Per Serving - Make sure the label has milligrams per chew, not per 2 or 3 chews.

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Allergy & Immune Soft Chews

A gentle, natural way to help your dog maintain healthy skin and a resilient immune system - every single day. 



Allergy & Immune Soft Chews

A gentle, natural way to help your dog maintain healthy skin and a resilient immune system - every single day. 

Multivitamin Soft Chews

Most multivitamins are basic, but not ours. Fera's Multivitamin is a complete daily wellness boost that includes a resilient, clinically studied probiotic - proven to enhance gut health and boost immunity. 

Hip + Joint Support for Dogs

Running, jumping, playing — we want to see our dogs active for as long as possible. That’s the sentiment behind Fera’s Hip + Joint formula, a proprietary blend including Organic Turmeric, Glucosamine, Chondroitin, MSM and Green Lipped Mussel. 

Calming Soft Chews

It's not just about short-term calming, it's about long-term emotional wellness. Our clinically studied ingredients gently reduce stress, without sedation, so dogs can feel calm but still be themselves. 

Probiotics Soft Chews

Our Probiotics Soft Chews include full spectrum gut health support by combining prebiotics, a clinically studied probiotic, and a powerful probiotic. Real health starts in the gut. 

Finally...pet supplements you can believe in.

3rd Party Tested

We know our formulas are the best, but don't just take our word for it. Each batch is tested by a 3rd party lab to ensure potency and purity.

Eastern & Western Ingredients

Each has its own strengths, but together, you create something even more powerful - a healthier science.

Vet Created

Dr. Dulake knew firsthand something needed to change. Fera Pets was born in 2017 based on a commitment to quality and effectiveness.

Driven by our devotion to you and your pets.

Western or Eastern? Yes.

In our own health, and in the health of our pets, we’re sometimes forced to choose between Western and Eastern philosophies as a path toward greater wellbeing. The truth is, combining both sciences to work in harmony with each other is a powerfully effective strategy for greater wellbeing for our pets as much as it is for ourselves.

Created by two friends and one heart.

Dr. Michelle and Emily have been connected since the first moment they met early on in life. They’ve grown together as friends, confidants, mothers, collaborators, and now partners in developing a new dimension to pet health. As mothers, they shared a passion for finding the best products to nurture their children, but when it came to the four-legged members of the family, they found more disappointment than success. Together, they committed to creating the solution they couldn’t find otherwise.

“As a veterinarian and acupuncturist, I searched high and low for effective supplements for my patients but was shocked when I couldn’t find all of the qualities that I demanded. When I realized big corporations were producing less than mediocre formulas, I knew I had to make a change in this industry.High-quality ingredients, correct inputs, a combination of Eastern and Western philosophies — was that too much to ask for? I decided it wasn’t, which is why I created Fera Pets. Join us as we set the new standard for pet supplements.”

Michelle Dulake, DVM

Acupuncture Certification CVMA, CSU, SIM
Small Animal Internship VCA West Los Angeles
Doctor of Veterinary Medicine, DVM Western University of Health Sciences
Bachelor of Science, BS University of California, Davis
  • Pippa

    Pippa is one of the OG CTOs. She, and many other Cavaliers, inspired Dr. Dulake to create Fera's unique Cardiac Support. Now a senior, she spends her days snoozing, usually within a few inches of the treat drawer.

  • Gunther

    Gunther, ½ german wirehaired pointer ½ komondor, was a highly anxious/scared dog when Fera's COO, Emily, first rescued him from a shelter in Los Angeles. After realizing he was in a loving home with not a worry in the world, Gunther now proudly holds the title of Chief Tasting Officer and enjoys his countless head massages.

  • Hank

    Hank is a high energy blue merle French bulldog that is always down to party. He loves making new friends, playing at the park and trying to see how high he can jump…especially on things he's not supposed

  • Winston

    Winston is a black and tan French bulldog who enjoys snacks and naps over anything else. He does enjoy the occasional short walk, but will spend most of it sniffing every blade of grass for the perfect spot to pee. Winston can be a little socially awkward around other dogs, but loves attention, pets and scratches from all the humans.